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Analytics

Analytics with a Purpose

Analytics are a great thing, but quite often we have a lot of data, but not a lot of ability to easily act on that data. It…

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Analytics

Product Engagement: Hanapin Pendo Story

Hanapin Marketing is a paid search agency based in Bloomington, Indiana. Founded in 2004, the company manages and optimizes…

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Analytics

So Finally…What is Pendo?

Value Pendo is the latin word for “value.” ¬†Ultimately the goal of any great product is to provide value.…

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